Business Challenge:
For it’s business breakout meeting, a key AT&T business unit desired a unique activation sub-event of its own,
but still derivative of the national meeting theme “Family Reunion”.

Keenan Creative Forces Solution:
We created “We’re In It To Win It”, an interactive game show and teaching tool, which comprised design,
development and management of the overall game show concept, opening animations, staging and sets,
and hiring / training of professional actors.

Client Feedback:
“The agency devised a unique way to transform a typically mundane breakout session into a fun,
memorable interactive experience, which successfully engaged and motivated all attendees.”

— Marketing Manager, AT&T Enterprise Solutions