PREFERRED PENSIONS: B2B WEBSITE

Business Challenge:
A recent merger necessitated breaking out a key business segment and promoting it
with web assets separate and distinct from the new parent company.

Keenan Creative Forces Solution:
We developed a contemporary web user experience reflective of the
female principal’s colorful personality and approach to business
in an otherwise highly conservative industry.

Client Feedback:
“Kudos to the agency for their interpretation of our communication strategy and
delivering a web site that’s visually different from any in the pension industry.”

— Principal, Preferred Pensions